22nd June 2017

Our vision

To become a Global Premium Beer powerhouse.  We will achieve this by leveraging our strengths and existing success models, and by applying a challenger mind-set to everything we do.

Asahi Europe, a wholly-owned subsidiary of Asahi Group Holdings, was created in 2016 through the acquisition of SABMiller’s businesses and related brands in Italy, Netherlands, UK and France.  The company has a broad portfolio of well-established and iconic brands such as Peroni, Grolsch, Peroni Nastro Azzurro, London Pride, Cornish Orchards and Meantime. Brands like Peroni Nastro Azzurro and Grolsch can be enjoyed in more than 80 markets throughout the world.  Each of the group’s operating units has enjoyed robust growth over the past years and group revenues now surpass 1.8 billion Euros. With five world-class production facilities, a highly trained workforce of approximately 1,900 associates and industry leading capabilities, Asahi Europe is well positioned to continue on its growth trajectory.

Asahi Group Holdings is the third largest beer company in the world based on market capitalisation. However, Asahi Europe broadly operates on a stand-alone basis. The company has a clear remit to continue strengthening its positions in core markets while establishing a strong premium presence on a global basis. The expectations are that Asahi Europe contributes disproportionately to the future growth of Asahi Group Holdings.

Asahi Europe has an ambitious, high-performance culture. It seeks people with entrepreneurial mindsets that thrive in fast paced, market facing environments. It offers talented individuals a unique opportunity to work in world-class teams while assuming high levels of personal accountability to deliver on the company’s mission.